Generate a list of 10 Facebook captions about a 20% off promotion to get users who are 20-year-old females who like shopping to purchase clothing in my app. Use my brand tone and voice which is fun, quirky, and smart. Limit each caption to 10 words maximum and use emojis.<\/section>\nFull disclosure: I input the above prompt and wasn\u2019t super impressed with the results. So what did I do? I re-prompted ChatGPT with \u201cTake the first 5 and make them funnier\u201d and here\u2019s what I got back:<\/p>\n
![\"\"](\"https:\/\/smartzworld.com\/ai\/wp-content\/uploads\/2023\/02\/siri6-1024x327.png\")
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Once I\u2019ve generated these, I might think about where else I\u2019ll be pushing my campaign and prompting ChatGPT to modify this for different channels and ad formats.<\/p>\n
You can use this framework for SO many different aspects of content creation. The potential is endless.<\/p>\n
Edit and optimize your content<\/h3>\n
This is a use case that we\u2019ve already embedded into our marketing workflow here at AppsFlyer, specifically when it comes to ideation on how to optimize top-performing content and refresh older pieces of content.<\/p>\n
It\u2019s also super applicable to app marketers. You can ask ChatGPT to review existing ad copy, emails, SMS campaigns, and really any written content you\u2019re trying to promote, and provide suggestions on how to improve the wording from a variety of angles.<\/p>\n
Here are a few prompts to help you get started:<\/strong><\/p>\n\n- I have written the following post included in quotes \u201c[paste your post].\u201d List specific ways you would improve this post<\/li>\n
- Edit this video script and make sure the tone is short and conversational: \u201c[paste your article]\u201d<\/li>\n
- Shorten the length of this paragraph: \u201c[insert paragraph]\u201d<\/li>\n
- Make this headline punchier: \u201c[insert headline]\u201d<\/li>\n
- Rephrase this email to be in the active voice: \u201c[insert email]\u201d<\/li>\n
- Rewrite the following Instagram ad copy to be in the 5th grade reading level:\u00a0 \u201c[insert ad copy]\u201d<\/li>\n
- Rephrase the following Facebook ad copy to be more casual: \u201c[insert ad copy]\u201d<\/li>\n
- Rewrite the following as if it were written by J.R.R. Tolkien: \u201c[insert content]\u201d<\/li>\n<\/ol>\n
Come up with new A\/B testing ideas<\/h3>\n
Ever found yourself racking your brain for different variations of copy to try out new A\/B tests? Well, now you have ChatGPT to help speed up that process. Significantly.<\/p>\n
Take your winners, pop them into ChatGPT and ask it to create new versions to test out.<\/p>\n
Pro tip:<\/strong>\u00a0it\u2019s also a great way to easily format and test how different styles and sentiments resonate with your audience.<\/p>\nLet\u2019s see it in action:<\/strong><\/p>\nImagine the winning ad copy of a campaign I ran for my travel app was \u201cDirect flights to a variety of locations up to $299\u201d.<\/p>\n
I\u2019d create a prompt based on the above, something like: Create 5 versions of the following ad copy \u201cDirect flights to a variety of locations up to $299\u201d in a contrarian style.<\/p>\n
The output was the following:<\/p>\n
![\"\"](\"https:\/\/smartzworld.com\/ai\/wp-content\/uploads\/2023\/02\/siri7-1024x256.png\")
<\/p>\n","protected":false},"excerpt":{"rendered":"
AI-generated or AI-augmented content is one of the hottest topics and biggest use cases for AI in marketing right now. Generating ad copy at scale, writing emails, and creating social posts are only the tip of the iceberg. App marketers can effectively use AI to not only help write content, but to help with ideation, […]<\/p>\n","protected":false},"author":1,"featured_media":14551,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[20],"tags":[],"class_list":["post-718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-research-prompts"],"_links":{"self":[{"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/posts\/718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/comments?post=718"}],"version-history":[{"count":0,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/posts\/718\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/media\/14551"}],"wp:attachment":[{"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/media?parent=718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/categories?post=718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smartzworld.com\/ai\/wp-json\/wp\/v2\/tags?post=718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"\"](\"https:\/\/smartzworld.com\/ai\/wp-content\/uploads\/2023\/02\/siri5-1024x870.png\")
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